Monogram /vs/ Logo HIGH FASHION ● TZAIMS LUKSUS IN PARIS 1968 ● When Tzaims decided to enter the Haute Couture in Paris he asked NYC PR Agent, Eleanor Lambert, to arrange it, but she refused. ● He then asked Fashion reporter for Women's Daily, Bill Cunningham. Bill declined, but gave him the telephone number of Paris PR Agent Percy Savage. ● Savage immediately agreed charging $10,000 USD for his services which included all expenses in Paris except Hotel Crillon bill which amounted to another $10,000. ● Now what did Percy do or what didn't he do? ● He followed all the Traditional Paris Haute Couture protocol including proper printed invitations of everyone suitable to receive them including First Lady Madam Charles DeGaul ● Tzaims created the Paris collection to prove he could design, produce sand show a perfecty elegant haute couture. It consisted of 40÷ garments as required as the minimum by the Federation Francaise de Haute Couture et la Mode...